Built on the Facebook social media platform, the Mertado site allows shoppers to recommend purchases, see what their friends are buying, and interact with their network while shopping for their favorite brands at deeply discounted prices. Mertado has tapped Food Network TV veteran Curtis Aikens to tape exclusive segments for Mertado TV — a unique series of videos on the site that highlight recipes, tips, and tricks for using goods purchased on Mertado.com.
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