Activate yeast: Combine warm water, yeast, and sugar in a small bowl. Wait for 5 minutes until it becomes foamy.
Mix dough: In a large bowl with a dough hook, blend eggs, melted butter, salt, flour, and the yeast mixture.
First knead: Run your mixer at medium speed for 3 minutes, then cover with a towel and let the dough rest for 10 minutes.
Second knead: Knead the dough again for 3 minutes and let it rest for another 10 minutes.
Final knead: Knead one last time for 3 minutes and allow a final 10-minute rest.
Shape dough: Divide into 3 balls, roll each out on a floured surface into a 15x8 inch rectangle.
Prepare filling: Combine softened butter, sugar, and orange zest. Spread over the dough rectangles.
Roll and cut: Roll each rectangle tightly lengthwise and slice into 1 1/2 inch sections.
Arrange in pan: Place each piece into a greased muffin tin and let rise for 30 minutes.
Bake: Preheat your oven to 400°F and bake the rolls for 10-12 minutes until golden.
Make glaze: Whisk together powdered sugar, additional orange zest, and orange juice until smooth.
Finish with glaze: Drizzle the glaze over the warm rolls before serving.